Director Strategic Marketing Job

Director Strategic Marketing-79635

Description

Organization Description

We simplify healthcare by focusing on the people in the care cycle - patients and care providers. Through combining human insights and clinical expertise, we aim to improve patient outcomes while lowering the burden on the healthcare system. Philips delivers advanced solutions for both health professionals, to meet the needs of patients, and empowered consumers for affordable healthcare whether in hospital or at home. Some product highlights: 256-slice Brilliance iCT scanner, Integrated cath lab, Avalon FM 20 & FM 30 fetal monitors, Ambient Experience MR and CT systems, Philips Lifeline's personal emergency alert service.*The department supports the Respiratory Care Business Unit, which has recently been created through the combination of the Home Respiratory Care and Respiratory Drug Delivery BUs. Respiratory Care has global sales of $500M and extensive business outside of the US. This position will report to the Senior Director, Global Strategic Marketing.

Your Responsibilities

*Leads strategic initiatives and analytics to drive growth for Sleep & Respiratory Care. *Delivers marketing strategic component to define business case and partners closely with Business Development and Advanced Research to provide strategic direction for development of white space opportunities. *Responsible for development of Global Comprehensive Sleep & Respiratory Care segment and solution offering. *Leads cross Business Marketing teams to drive development of roadmaps and guides research direction. *Leads Advisory Boards and develops KOL program. *Supports new product development through KOL collaboration. *Maintains competitive, medical and research data base on emerging opportunities. *High emphasis on new market development planning to include messaging, channel strategy, development of new solutions. *Manages direction and development of Internal/External awareness tools. *Develops position, segmentation, pricing strategies for new business initiatives.

Your Profile

*Experienced in strategy and upstream marketing with strong analytic skills. *Demonstrated leadership ability, working across virtual organizations. *Ability to plan, coordinate and execute global programs. *Ability to manage multiple projects, priorities and people simultaneously. *Effective at conflict management and able to work independently and within teams. *10+ years of marketing experience. *MBA of equivalent desirable. *The individual must have solid, demonstrable Management experience, be skilled at working across Philips (or have demonstrable successful experience in doing so in similar organizations), and must have a track record of experience working in virtual teams. *Must be able to interface with Senior/Executive Management.

Contact
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Notes

Philips is an Equal Opportunity Employer

Job: Marketing Management
Primary Location: United States-Pennsylvania-Pittsburgh
Organization: BU Sleep & Respiratory Care-11000230
Schedule: Full-time


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