Marketing and Programs Specialist job - Austin Parks Foundation - Austin, TX






Austin Parks Foundation (APF) is a thriving, fast-paced nonprofit improving parks in Austin and Travis County. We build public/private partnerships to improve parks, trails, and open space.


Job Description
You are proactive, resourceful, creative, detail-oriented and above all else a multi-tasker. You love our parks and you want to see them continue to be a prized and cherished resource for Austin. In this position you will be responsible for working with colleagues to design and execute the Austin Parks Foundation’s yearly Marketing and Communication plan. In addition, you will be responsible for working with external partners to coordinate and expand two of our signature park activation events: Fitness in the Park and Movies in the Park.


Job Responsibilities
Marketing & Communications


  • Lead the development of annual marketing and communications plan

  • Responsible for daily execution of marketing and communications tactics, including social media engagement, building and sending email and PR support

  • Design and shepherd marketing campaigns and materials including an Annual Report, appeals, advertising, outreach materials and sponsorship packages

  • Track and report on campaign performance

  • Manage website content

  • Develop and cultivate relationships with the media

  • Ensure brand excellence and consistency. Elevate brand awareness.

Park Activation Programming


  • Responsible for expanding programs that activate park usage, including Fitness in the Park and Movies in the Park series

  • Coordinate all day-to-day aspects of Fitness in the Park and Movies in the Park series, including scheduling, vendor relations, contract negotiation and on-site management. Manage relationships with the City and other partners.

Preferred Skills


  • Knowledge of social media platforms

  • Knowledge of CRM and CMS systems

  • Understanding of marketing metrics and measurement tools (e.g. google analytics, Facebook insights, etc)

  • Basic knowledge of HTML

  • Photoshop and Illustrator knowledge

  • Excellent written communication skills

  • Basic Budget management proficiency

  • Events Management

  • Program Management

Benefits: APF offers generous personal time off, insurance, IRA, and other great fringe benefits.


No Phone Calls Please



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Please review all application instructions before applying.








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